What Are The Most Popular Words in Subject Lines?
I was just asked this question today, so I thought you’d like to see the MailerMailer 9th bi-annual Email Marketing Metrics Report, highlighting the latest trends in email marketing. The 38-page report is filled with charts, tips and data that provides businesses with relevant information to help them adjust their email marketing strategy to cater to their audience’s changing needs. CLICK HERE TO GET IT
GIL

The IAB’s push for “great creative” over “performance based” advertising.
Here are a couple articles written earlier this year about performance based marketing. These articles shed light on the battle over short term ROI based campaigns verse longer term branding campaigns. When you think about great creative over performance based advertising, you might say, “why not have both”. Well, in a tuff economy, traditional media budgets are considering a larger shift to the internet. When you scope the interactive media landscape, you find performance based campaigns have been king.
The IAB came out with a strange position (Read it) and Jeff Sexton had bit of a harsh, yet realistic take on the IAB’s position (Read it)
As a direct response marketer, I of course promote a performance based mindset. Even though I do understand the IAB’s position, I don’t agree with them, but I do understand why they are twisted on this concept. You can’t force an interruption-based model of branding to a permission-and-participation-based medium. Traditional media with their big budgets should “get it”, but they don’t.
Right now is the best time to be in the performance based marketing industry. I hope you get that.

$1,000 CPM For Your Buyer Traffic
This is hard to believe, but it’s true.
You can get paid $1-$2 CPM all day everywhere. If you have a super specific niche site with huge traffic, you could get $15-$20 CPM, which is really high…. BUT can you get $1,000 CPM for your traffic?
Well, I can get you $1,000 CPM.
I am running an up sell banner on thank you pages for a whopping $1,000 CPM.
You can run this on your thank you pages and make an extra $1,000 CPM.
The banner placement example is attached for an ACAI contact. You’ll notice the ‘gift card’ banner. Or you can order from ProFlowers.com and see it live.

Placement above the fold, US ONLY.
Runs on buyer thank you pages ONLY.
Payout: $1,000 cpm net (yes, impression based payout)
Credit card encrypted query ONLY after Consumer opts in to offer and enters their email address.
Interested? Then email me gil At gilortega DOT net

The Canada Marketing Summit
I’ll be speaking at The Canada Marketing Summit. If you own your own business, or if you are looking to start your own business and need to make more money in 2009, clear your schedule for four days in March, because the Canada Marketing Summit is the #1 training event for entrepreneurs to attend this year! CLICK HERE

Unlimited Free Money Making Web Sites
What do you want to sell? Well, you can sell anything with a simple site that, tells your story, shows your results, and sells your system
To get this done, I like to use BlinkWeb, http://www.blinkweb.com/
it’s a super easy site builder. If you don’t know already, I’m not a techie, so when I mean easy, I mean it’s as easy as using MSWord. If you can type, point, click, drag and drop, you can build a great looking, functional site.
Here is a FREE site I made with BlinkWeb http://leadgenreport.com/
I made this site in a few hours. I then went to http://www.zoneedit.com
Which is a great FREE service that allows you to forward a domain you own to the FREE BlinkWeb site. You can also mask it so the FREE site only shows your domain name, example http://leadgenreport.blinkweb.com
Here is great way to make money on ClickBank. Set up a video review of a product with a FREE BlinkWeb site. Remember… tells your story, shows your results, and sells your system.
You could do the same with another FREE piece of video software called JING. http://jingproject.com/ Once again, totally easy to use. All you need to do is buy a domain and start down the path to profits. Enjoy!
- Gil


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